Omega goes for gold

Omega pays tribute to the Tokyo 2020 Olympic Games, of which it is the Official Timekeeper, with two new Seamaster Aqua Terra watches crafted in 18 Ct yellow gold. Offered in two sizes, 38 and 41 mm, they are distinguished by their polished blue ceramic dials, laser-engraved with a motif inspired by this year's Olympic emblem. The full emblem can also be found on the case back, while inside, each timepiece is powered by a Co-Axial Master Chronometer calibre, which guarantees the highest standards of precision, performance and magnetic resistance. Both watches come with blue leather straps, are covered by a full 5-year warranty and are delivered to customers in special packaging. One of the first people to wear the new Seamaster Aqua Terra Tokyo 2020 Gold Edition on his wrist is Michael Phelps, an award-winning US athlete with 28 Olympic medals, including 23 gold, and a member of the Omega family since 2004. "If you're an Olympian, or trying to become an Olympian, it's a 24/7, non-stop, all-day job. To be really prepared for the Olympic Games, you have to put in the work. You have to face difficulties. The journey I made five times, it was never easy, but I know that the work I did gave me the results I deserved'. Omega's presence in Tokyo traces the brand's technological evolution through compelling stories and equipment that has changed with the passage of time, such as hand-forged bells that mark the last lap, 21st century photofinish cameras and chronographs capable of recording down to the millionth of a second. "The Olympic Games are about sport and sport is about results. Without Omega, there would be no results," said International Olympic Committee President Thomas Bach. "We have struck up a friendship and are excited about how Omega is taking timekeeping forward and adapting it to the new world we live in." Alain Zobrist, CEO of Omega Timing, commented enthusiastically: "As Official Timekeepers, we are always amazed at how the machines we work on generate such powerful human emotions. Tokyo 2020 is Omega's 29th year as Official Timekeeper of the Olympic Games. A role that the Maison will soon resume at the Beijing Olympic Winter Games. For an in-depth look at the Bienne-based company's involvement in the Tokyo Olympics, see the article in L'Orologio 297 (July 2021), currently on newsstands.

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