Jaeger-LeCoultre has signed a partnership agreement with the AC Milan football club, in the very year in which the House of Le Sentier is celebrating the 80th anniversary of its iconic model, the Reverso. For its part, AC Milan, winner of the last Serie A football championship, is the most successful football club in the world at international level, having won 7 European Champion Clubs' Cup/Champions League titles, 3 Intercontinental Cup titles, 2 Cup Winners' Cup titles, 5 UEFA Super Cup titles and one World Club Championship. For the occasion, Jaeger-LeCoultre has created a very special watch, a Reverso Tribute to 1931 personalised with the AC Milan logo, this year dedicated to the 18th tricolour, with the player's name, jersey number and the inscription AC Milan engraved on the case middle, and for the Management the same model personalised with their own name and the celebratory logo. This exclusive watch will be worn by the team, the technical staff and the Rossoneri management at all official A.C. Milan events and gives the Maison of Le Sentier the prestigious title of AC Milan Team Time. Incidentally, this is the first time that a timepiece has become a distinctive element of a football team's official uniform. In this regard, Adriano Galliani, AC Milan's Deputy Vice President, said: "It is a source of pride for AC Milan to announce an alliance with a company that has made watchmaking history throughout the world and which shares with us values such as passion, tradition and excellence. The Reverso, which was created in the 1930s for polo players, is now an icon and we are honoured that the craftsmen at Jaeger-LeCoultre have designed an exclusive one for Milan's managers, coaches and players.
