LVMH Dubai Watch Week, 13-15 January 2020, was a success and the last international watch industry event for this year. On 9 December, LVMH announced that, while maintaining the same format, i.e. the presentation of the new products of the group's watchmaking division on a single date, in 2021 it would move Watch Week online, scheduling a press conference on 25 January, at which Stéphane Bianchi, CEO of LVMH Watches & Jewellery Division, Jean-Christophe Babin, CEO of Bulgari, Ricardo Guadalupe, CEO of Hublot, and Julien Tornare, CEO of Zenith (TAG Heuer will not take part in the webinar) would present the brands' new watches and strategies. A decision dictated by common sense, first and foremost, but one that confirms the brands' desire to launch new products at the beginning of the year, rather than in spring.
