Thirty years after his death, TAG Heuer pays tribute to Ayrton Senna with a limited edition version of the Carrera Tourbillon Extreme Sport chronograph.
Just like a Formula 1 car, the TAG Heuer Carrera Chronograph Tourbillon x Senna has a high-performance 'engine' - thanks to the tourbillon, a 'body' made of the latest materials and an aggressive, unmistakable look. The specifications are the same as for the Carrera Extreme Sport Chronograph Tourbillon. That is, a 44 mm grade 2 titanium case with a mixed brushed/sandblasted finish, a carbon bezel with a tachymeter scale printed in white and Senna's name next to the logo with the double S, reminiscent of a chicane, in yellow.
A chequered decoration inspired by the race director's flag can be glimpsed through the skeleton dial, while the green and blue flange features indices with SuperLuminova inserts. 9 o'clock the Senna logo lacquered in yellow is the background for the chronograph hour counter, at 3 o'clock is the chronograph minute counter (both with yellow hand) and at 6 o'clock is the tourbillon cage.
The IWC-manufactured TH20-09 calibre with 65-hour power reserve features a column wheel, carbon and titanium tourbillon cage and skeletonised oscillating mass. The transparent back is decorated with an engraving depicting Ayrton's intense gaze immortalised in a famous photo.
TAG Heuer and Formula 1
The collaboration between TAG Heuer and Senna began in 1988.
"Ayrton Senna is the personification of the values that drive TAG Heuer: the constant search for the best performance and the most advanced technology, as well as a great sense of justice," explained Nicholas Biebuyck, Heritage Director TAG Heuer. "The one with Senna (now with the Foundation) is our longest-lasting partnership and we already have a more accessible edition in the pipeline for next year.
From 2025, the Lvmh group will be a partner of the Formula 1 championship and it is more than legitimate to imagine TAG Heuer taking over the role of official timekeeper. "The details will be revealed on 1 January 2025, but in any case our connection to that world is deep. The 80% of the great drivers and racing teams was our partner. In addition, some innovations we introduced are still in use, such as the graphics with the times on the TV screen, a revolutionary idea of our own Jean Campiche, who presented it in 1967, making the times an integral part of the show'.
The TAG Heuer Carrera Chronograph Tourbillon x Senna is dedicated to one of the most beloved drivers of all time
A limited edition multi-complicate to celebrate the myth of Ayrton Senna.
Ayrton Senna is one of the most beloved drivers of all time, as tough on the track as he is sensitive from a human point of view. Thirty years after that cursed 1 May 1994 in which he lost his life, his legend is more alive than ever and The TAG Heuer Carrera Chronograph Tourbillon x Senna, with its haute horlogerie movement, state-of-the-art materials and references to the colours of his helmet, will quickly become an object of desire for motorsport enthusiasts and beyond. Limited edition of 500.
Price37,300 euro.