After-sales service is a service that, through its efficiency, has a great impact on the image and appreciation of a brand on the part of the buyer. For decades now, Rolex has been working to improve and increase the capillarity of its worldwide service network, made up of authorised workshops based at official dealers or regional branches.
Each Rolex after-sales centre meets the brand's quality standards and requirements in terms of workshop, equipment and personnel. The watchmakers have undergone the required training courses, thus ensuring equal competence in all centres around the globe.
The services offered by authorised Rolex workshops range from specific operations such as adjusting the length of a bracelet to restoring the finish of the case, through to the complete maintenance of the entire watch, including the movement.
The operations are always carried out with equipment and instruments tested and sometimes fine-tuned by the brand. With the overhaul, each authorised workshop provides an official Rolex guarantee valid for two years.
Thanks to the tracking of the operations carried out in its service centres, Rolex is able to guarantee the quality of its movements at the design or modification stage, based on the most frequent problems encountered, and to maintain control over the spare parts required in order to avoid and combat the phenomenon of fakes.
If you own a vintage Rolex instead? You can go directly to the Geneva headquarters, to the Restoration Workshop, where watchmakers specialised in historic models work. They are able to preserve the aesthetics and original characteristics of the watch and also to reproduce exactly, according to the techniques of the time, the components that are no longer available. Here too, every intervention is traced and carried out in accordance with a rigorous methodology.