Everything is ready for the second edition of Milanodoro, a Milanese event dedicated to jewellery and watchmaking, organised by the Associazione Orafa Lombarda. Scheduled from 12 to 15 November, the event, of which L'Orologio is a media partner, will consist of numerous individual events and will embrace the city, spreading throughout the jewellery stores that will become the ideal setting for the presentation of new products for Christmas to customers. "The numerous players in the jewellery and watchmaking sector," explains Andrea Sangalli, president of the Associazione Orafa Lombarda (Lombardy Goldsmiths' Association) and creator of the event, "will organise themselves in their own locations, in their own shops, to meet customers in a well-defined period, without dispersing themselves over multiple dates, thus exploiting a good synergy provided by the system. Baume & Mercier, Longines and Tissot have signed up, joined by numerous companies from the jewellery sector. Sangalli dal 1900 will host a live presentation of the new generation of Zenith's Chronomaster Sport and Original. The calendar of events, which will be extended day by day until 12 November, is available at the following link: https://www.milanodoro.it/calendario-eventi/. For further information: Associazione Orafa Lombarda, tel. +39 02 76395042; e-mail milanodoro@orafalombarda.it.
