Bulova celebrates its 144-year history with the re-edition of a historic, fully digital model, born in 1976, at the height of the quartz electronic watch boom: the Computron Led, a watch with a futuristic and unconventional aesthetic for the time, which was equipped with a trapezoidal case with a slanted screen visible from the front, so much so that it was nicknamed the "drivers' watch", as it was not necessary to move the wrist to read the time.
The collection, reissued as the Bulova Archive Series, was presented during the Basel Show and will be available for sale from September, but all design enthusiasts, collectors and lovers of 'vintage' will have the opportunity to admire it during Design Week from 9 to 13 April at one of Milan's historic jewellers: Grimoldi in Piazza del Duomo, 21, Milan.